Summary:
- Octopizzo counters claims of purchasing views for his YouTube videos.
- The artist believes in strategic planning and highlights his music’s authenticity.
- He advocates for robust marketing strategies, including allocating budgets for influencers and ads.
- Octopizzo responds to comparisons with Khaligraph Jones, suggesting detractors need more musical knowledge.
In recent times, popular Kenyan artist, Octopizzo, found himself amid a storm of allegations suggesting he was buying views for his YouTube videos. However, the artist has now spoken up, setting the record straight in a candid interview with a local media outlet.

For Octopizzo, these claims are baseless. He believes in his art and the strategy he employs to get his music to the masses.
“I am a strategic artist. My work speaks for itself,” he confidently stated. To those doubting his authenticity, Octopizzo had a direct message: “If you think I’m buying views, try it yourself.”
However, Octopizzo doesn’t shy away from discussing the key to any music project’s success: effective marketing. “Marketing is the key to everything,” he emphasized. For him, this doesn’t just mean buying views. It’s about having a comprehensive approach to promoting one’s work. Before releasing any track, Octopizzo meticulously plans and sets aside a marketing budget.

This includes collaboration with influencers, investing in YouTube ads, and leveraging Instagram promotions. It’s this holistic strategy that, according to him, results in his videos garnering massive views.
The conversation then veered towards the inevitable comparison with another Kenyan rap heavyweight, Khaligraph Jones. Addressing this, Octopizzo stated that such comparisons are superficial at best. He feels that those drawing parallels between him and Khaligraph lack depth in their understanding of music.
“Those making comparisons should consider doing some research,”
he said, underlining the distinctiveness of their respective musical journeys.
In conclusion, while allegations and rumors are part and parcel of the celebrity world, Octopizzo’s commitment to his craft and his emphasis on strategic marketing shine through. The artist continues to focus on his music, letting his work do the talking.